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infographics lead generation

Are You Considering Infographics for Lead Generation?

If centuries of advertising have taught us anything, it’s that people love images. From artistic logos to full color photographs, people are drawn to pictures (pun intended). Images Speak Louder Than Words A social media post with a compelling image will get more likes and shares than plain text on its own. An email with …

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Why Press Releases are still an Essential Strategy

When you think of ways to get the word out about your business, your mind probably wanders to some of the conventional methods of our modern times, including social media blasts, banner ads, email campaigns, and of course, plastering your exciting news all over your website. All of these are very important within modern marketing, …

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How Pain and Promises Inspire Your Customers to Take Action

How Pain and Promises Inspire Your Customers to Take Action

On the surface, marketing is figuring out how to get people’s attention so they’ll buy stuff. But once you’ve started marketing your own brand, you realize it’s so much more involved than just saying witty things and having bright, shiny images. Know Your Audience A vast amount of marketing involves tapping into the psychology of …

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