The topic of project management can be a little touchy for some business owners. Any collaboration between a team of specialists, freelancers and a client can quickly become a sticky situation if not every party is on the same page. The Idea of Scrum Clients can receive a final version that doesn’t meet their expectations. …
When we first start a new business, we do so with the hope that our brand will be successful. We want to make sales and attract lifelong customers in a way that’s scalable for our business. At the same time, most of us start our businesses from the ground up, meaning we build it, and …
You’ve got a new business. You have developed a new product or service, and as far as you and everyone in your inner circle are concerned, it’s a sure deal. It’s absolutely going to work, and once customers hear about it, they’re going to be lining up in droves to get it. Or will they? …
Minimum Viable Product (MVP) – Meaning, Purpose and Benefits Read More »
Whether or not the name rings any bells off the bat, nearly everyone who uses a computer is familiar with “Software as a Service” or SaaS. A Word from the Past… Remember the Dark Ages of the internet, circa 1998? In those days, we had to purchase software, usually in a box at a specialty …
How to Effectively Sell Your Software as a Service (SaaS) Solution Read More »
We all want as many people as possible to visit your website. But that means much more than simply clicking an ad, taking a glance, or briefly perusing your content. You want them to stay, and discover your product or service. Historically, that meant lots of text, introducing yourself, explaining your business, and describing all …
Why you should use Interactive Content to grow your business Read More »
“Teamwork makes the dream work”, as the saying goes. For those business owners who are attempting to manage a team and a profitable business at the same time, these words may sound more like the punchline to a bad joke, rather than the key piece of advice that it is. High Performance and Inspiration A …
Leadership is, at all times, a sticky subject for discussion. No matter how judiciously we attempt to lead and manage, the terminology associated with various management styles is often tinged with negative emotions. From “iron fist” to “micromanager” it seems like no one can win when attempting to lead a team of individuals towards a …
Gamification. Is that even a word? In today’s world of new and exciting ways to engage others, it most certainly is! What is Gamification ? Gamification refers to the process of introducing games, or goal-oriented tasks, into a process. Many large corporations have integrated game mechanics into their onboarding and training processes. In fact, if we dive back through …
Despite being common discussion points, there is a lot of confusion about what is actually meant by “Scale your Business”. Some Common Questions… “When are you going to start scaling your business?” or “What steps are you taking to scale your business?” or “Do you think you have a scalable business?” These are questions that …
Congratulations! Your site is up, and if early numbers are anything to go by, your product is a hit! The profits are starting to trickle in as intended, but… now what? Reutilizing your Profits While the temptation to “Treat Yourself” is probably very strong, and there may be some personal expenses waiting for your attention, …
5 Ways You Should Invest Your Company’s First Profits Read More »
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