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SEO

seo podcast

How to Optimize your Podcast for the Search Engines (SEO)

If you’ve started a podcast in conjunction with your business, hopefully you’ve instantly gained millions of followers, and thousands of people download your episodes every single day. For everyone else, however, you may be interested in learning how to optimize your podcast for search engines.   Wait… SEO? For Podcasts? Absolutely! According to marketing folklore, Google noticed …

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what is keyword analysis

Using keyword analysis to understand your Customers

If there’s one word every business owner or marketing professional knows, it’s “keyword”.  Since the introduction of internet marketing, keywords have been the number one way to reach out to potential customers. How Keywords have Evolved Over the years, the whole concept of catching customers’ attention with specific terminology has evolved, with long tail keywords …

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what are domain authority and page authority

Domain Authority and Page Authority Explained

When checking out the various types of ranking for business sites, you’ll inevitably stumble across the terms “Domain Authority” and “Page Authority”.  With the word “authority” in the titles, this certainly sounds like a ranking you should take seriously!  In fact, these terms refer to some of the most mysterious rankings to crack; however, gaining …

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